Playbooks for home service owners

One book for each part of a home service business, in the order a business actually goes: opening the doors, getting found, winning the job, keeping the customer, building the team, knowing your numbers and running it. Each one argues why it matters, then shows how to build it.

Open the Doors

The first ninety days. Setup, legal, money, and your first customers.

Ninety Days to Ready

Every phase asks for something different. Know what's coming.

Licensing, Insurance & Setup

Boring work on day one. Protection on day four hundred.

Your Truck & Equipment

Your first vehicle is a rolling billboard that happens to carry tools.

Your First Ten Customers

Revenue before marketing. Every time.

Pay Yourself First

Profit isn't what's left over. It's what you take out first.

Get Found

How homeowners find you before they ever call.

Google Business Profile

The most valuable asset you don't own.

Reviews & Reputation

Every review is a salesperson working for free.

Local Search

Your website is your claim. Everywhere else is the evidence.

Paid Search & Service Ads

Rent attention while you build the asset.

Facebook & Instagram Ads

Nobody's searching for you here. Earn the stop.

Win the Job

From the first ring to the signed job, at a price that pays you.

Speed to Lead

The job goes to whoever answers first.

Build the Team

Hiring, training, paying, and holding a crew to a standard.

Your First Hire

You can't grow past your own two hands.

Recruiting

Hire for the drive. Train for the trade.

Know your Numbers

Clean books, real margin, and the numbers that tell you the truth.

Your Books

Clean books aren't for your accountant. They're for you.

Job Costing

Revenue is a headline. Margin is the story.

Cash Flow

Profitable businesses go broke every day.

The Scoreboard

If you're not keeping score, you're just practicing.

New to running the business side? Start with the weekly meeting guide, which needs no account.

Read the whole book

The Playbooks live in the GameTime OS Library, beside the week they help you run: the meeting, the numbers and every commitment with a name and a date.